Media Contact: Lori Willis

Director of Communications

314-994-4602

March 20, 2008

Williams Foods, Inc. Issues Allergy Alert on Bass Pro Shops Uncle Buck’s Light ‘n Krispy Fish Batter Mix

Product may contain undeclared milk

Williams Foods, Inc., of Lenexa, Kan., is voluntarily recalling pouches of Bass Pro Shops Uncle Buck’s Light ‘n Krispy Original Fish Batter Mix because the product may contain undeclared milk – a known allergen – as part of a minor component of added natural flavors. People who have an allergy or severe sensitivity to milk run the risk of serious allergic reaction if they consume the product.

Schnucks only carries the product in seven stores (see list below). Customers of these stores are urged to check for the 8-ounce pouch with UPC: 74213806017, and they may return the product for a full refund.

There have been no reported allergic reactions attributed to this product. The problem was discovered by Williams Foods during a routine label review.

Consumers with questions may contact Williams Foods Corporate Quality Department at 1-800-255-6736 or the Schnucks Consumer Affairs Department at 314-994-4400 or 1-800-264-4400.

Schnucks stores affected by the Williams Foods allergy alert:

Missouri:

Butler Hill

4333 Butler Hill Road

St. Louis, MO 63128

Zumbehl

1950 Zumbehl Road

St. Charles, MO 63303

Bridgeton

11253 St. Charles Rock Road

Bridgeton, MO 63044

Wisconsin:

Janesville Logli

1501 Creston Park Drive

Janesville, WI 53545

Tennessee:

Union

1761 Union Avenue

Memphis, TN 38104

Stonebridge

9025 Highway 64

Lakeland, TN 38002

Mississippi:

Southaven

945 Goodman Road

Southaven, MS 38671