Media Contact: Lori Willis
Director of Communications
April 3, 2007
Schnucks Introduces All Natural Never, Ever Beef and Pork
However, with Schnucks Natural Beef and Pork there is no need to read the fine print. A guarantee printed on the package states that these products were never, ever exposed to antibiotics or growth hormones.
U.S.D.A. guidelines state that a "natural" product includes minimal processing (not cooked, smoked, cured or marinated) and no artificial colors or ingredients. According to Schnucks Vice President of Meat Ed Meyer, Schnucks is taking that promise to a whole new level. "While much of the `natural' products you will find in the marketplace meet these minimum requirements, Schnucks Natural Never, Ever Beef and Pork go far beyond that. This brand offers customers a guarantee that the food they are eating fits into their lifestyle."
The Schnucks Natural Never, Ever beef currently is being
produced by Tyson Fresh Meats, Inc. of
Beginning this week, Schnuck Markets Natural Never, Ever meats will be in all Schnucks and Logli stores.
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