Contacts: Lori Willis
714-826-6100 ext. 155
May 17, 2007
Produce University® Is In Session At Schnucks
Customers are welcomed to attend "classes" on May 19
During the five-hour open house, Schnucks produce managers will be on hand to answer questions and give customers the chance to see, touch and taste a variety of specialty produce. Participants will be able to drop in and sample products and learn about the nutritional value of crisp and crunchy Asian Pears, sweet and juicy Zululand Queen Baby Pineapples, light and refreshing jicama and more.
Mike O'Brien, Schnucks vice president of produce and chairman of the Produce for Better Health Foundation explains, "Learning more about these specialty produce items will enable our customers to broaden their cooking expertise and to try new recipes from around the globe. In addition, it gives us an opportunity to establish our Produce teams as knowledgeable and dependable resources for our customers."
Over the past 18 years, Frieda's Produce University® has helped to provide descriptions, preparation ideas and samples of some of the new and unique specialty fruits and vegetables within their produce departments. This year's assortment of unique and new products will include Fresh Pre-Peeled Coconuts, Colored Sushi Wraps and Dried Goji Berries.
"We pride ourselves on educating consumers on the products we sell, and our Produce University® events are such a wonderful way for us to pass on our knowledge and experience of specialty produce," said Karen Caplan, Frieda's president.
in 1962 by Frieda Caplan, Frieda's, Inc. was the
first wholesale produce company in the
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