Media Contact: Lori Willis

Director of Communications


Oct. 2, 2007

Logli Stores "Paint the Stores Pink" to Promote Breast Cancer Awareness

ROCKFORD, Ill. - In recognition of October as national breast cancer awareness month, all Rockford, Ill. and Janesville, Wis. area Logli stores will be "painting the stores pink" with special products and promotions.

Event Marketing Manager Jason Schnuck explained, "Our goal is to reinforce health and wellness by shining a spotlight on breast cancer awareness and encouraging early detection and treatment. Throughout October, our customers will notice pink packaging on popular, name brand products and Schnucks brand products."

As an added bonus, Schnuck says several vendors are tying donations for cancer research and treatment to sales of specially marked products. "It's gratifying to know that our industry, with help from customers across the nation, raises millions each year to help fund cancer research," said Schnuck.

According to American Cancer Society projections, approximately 178,480 American women will be diagnosed with breast cancer in 2007. Schnucks Chairman and CEO Scott Schnuck applied those statistics to his own company. "Currently, 49 percent of our more than 15,000 Schnucks associates are female. Given these statistics, approximately nine of these women will be diagnosed with the disease this year," Schnuck said.

He added, "When you think of these numbers in terms of your family, friends and co-workers, it's a very sobering number. Until there is a cure, we must all look for ways to ensure that progress continues. The pink program is just one of the ways we know Schnucks can help."

Participating vendors include General Mills, Campbell's, Frito-Lay, Mars, Nestle, Prairie Farms, Kraft, Ocean Spray, Hershey and Coca-Cola.

Founded in St. Louis in 1939, Schnuck Markets, Inc. operates 102 stores (including five Logli stores) and 99 pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.

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