Schnuck Markets, Inc
Bob Howard Named Schnucks Vice President of Marketing
ST. LOUIS – Robert J. “Bob” Howard has joined Schnuck Markets, Inc. as vice president of marketing reporting to President and Chief Operating Officer Todd Schnuck.
Having worked for such companies as Luxottica Retail, Chiquita Brands, Perfetti Van Melle, Kellogg’s, Tyson Foods and Kraft, Howard brings considerable retail and consumer packaged goods experience to his new position.
Howard will have oversight for advertising, marketing services, consumer research, food education and private brand development. According to Schnuck, recruiting Howard to his team was one of the final steps in completing the transition started more than one year ago. “Schnucks is now quite far down the road on our journey to redefine our position as a culinary leader with today’s customers that includes a rising generation of culinary enthusiasts with an appetite for information and education. Bob will be driving our efforts to connect with our customers and their families on many different levels,” Schnuck said.
Howard adds, “I am excited to be part of the Schnucks leadership team particularly at this time. Through a variety of initiatives, including in-store food demonstrations, cooking classes, magazines, internet and social media, we will be communicating with our customers more frequently and more directly than ever before. I feel fortunate to be in a position to facilitate this amazing transformation and make it meaningful for our customers.”
Howard earned a master’s of business administration in marketing from Ohio State University and bachelors’ degrees in both economics and biology from Albion College in Albion, Mich.
Bob and his wife, Laurie, are relocating their family to the St. Louis area. The couple has three children.
Founded in St. Louis in 1939, Schnuck Markets, Inc. operates 105 stores (including five Logli stores) and 101 in-store pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.
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