Schnucks Press Releases
Media Contacts :
Lori Willis
Schnuck Markets, Inc
314-994-4602
http://www.schnucks.com






Date : January 18, 2010

Schnucks Pharmacies to Offer FREE Prescription Prenatal Vitamins

January is National Birth Defects Prevention Month

 

ST. LOUIS – Approximately 3,000 babies in the U.S. are born with brain/spinal cord defects each year.  According to the March of Dimes, 70 percent of those defects could have been prevented with the proper dose of folic acid, a key ingredient in prenatal vitamins.  Joining in the fight against birth defects, Schnucks Pharmacies now offer FREE prescription prenatal vitamins making it easier for pregnant women and their babies to get the protection they need.

 

Schnucks Vice President of Pharmacy Michael Juergensmeyer says that beginning Jan. 18, all 103 Schnucks Pharmacies will offer 13 of the most often prescribed vitamins absolutely free.  “It’s a major investment for our company, but we feel a responsibility to help where we can.  Due to economic considerations, many patients don’t refill prescriptions for chronic conditions, let alone take prescription prenatal vitamins for wellness care,” Juergensmeyer said.  “We share doctors’ concerns and recognize the need to make good prenatal care more affordable for all.

 

Deborah Kersting, executive director of the Greater Missouri Chapter of the March of Dimes, agrees and said, “We are extremely excited that Schnucks is leading the way in raising awareness and in providing free prenatal vitamins to help give all babies a chance for a healthy start.”

 

Folic acid is the most important vitamin women can take to help prevent serious birth defects of the brain and spine, and it’s most important that they start taking it before they get pregnant and continue to take it after,” Kersting said.  “Unfortunately, according to a 2008 survey, only 20 percent of women between the ages of 18 and 45 were aware that folic acid was so important.”

 

Iron, Kersting says, is another key ingredient in prenatal vitamins.  It helps build both mother and baby’s muscles while preventing anemia and lowering the risk of preterm birth and low birthrate.”

 

The FREE prenatal vitamin program is part of Schnuck Pharmacies’ Health and Wellness Program.  The free vitamins complement the already popular FREE generic oral antibiotic program, $4 30-day generic prescription program and $10 90-day generic prescription program.  Juergensmeyer estimates that the pharmacy discount programs have saved Schnucks customers more than $16 million dollars since there inception.

 

Customers must present a valid prescription for selected prenatal vitamins.  The targeted prenatal vitamins are free regardless of insurance provider; however, the list of covered drugs is subject to change based on availability.  These will be limited to a 30-day supply per visit but all refills are free as well.  For the complete list of drugs or for more information, please visit www.schnucks.com.

 

Founded in St. Louis in 1939, Schnuck Markets, Inc. operates 106 stores (including five Logli stores) and 103 pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.

# # #

Our new FREE Prenatal Vitamin Prescription Program includes the following vitamins:

 

Prenavite Tablet

Cintranatal RX Tablet

Prenatal Tablet

Prenatal Plus Iron Tablet

Prenatal Plus Tablet

Prenatabs FA Tablet

Prenatabs RX Tablet

Prenatal-U Capsule

Trinatal RX 1 Tablet

Stuart Prenatal Tablet

Prenatal 19 Tablet

Prenatal 19 Chewable Tablet

Pruet DHA Prenatal