Schnucks Press Releases
Media Contacts :
Lori Willis
Schnuck Markets, Inc

Date : May 26, 2010

BackStoppers to Benefit from Vanzandts Seasoning Purchases at Schnucks

ST. LOUIS – Memorial Day marks the unofficial start of the summer grilling season, and Schnucks has everything that backyard barbecue chefs need for their holiday parties, including the ever-important Vanzandt’s All-purpose Seasoning.


From May 24 – May 31, Vanzandt’s will donate 100 percent of their profits of seasonings sold at St. Louis metro area Schnucks stores to the BackStoppers on behalf of the Troop C Chapter of the Missouri State Troopers Association.


Schnucks Vice President of Meat, Deli, Seafood and Prepared Foods Ed Meyer says that while select restaurants use Vanzandt’s, Schnucks is the largest retail outlet for the seasoning.  “Vanzandt’s is a flavorful spice that can make quality meats and vegetables taste even better particularly on the grill.  The BackStoppers promotion is the perfect opportunity for our customers to try something new or stock up to help a great cause in our community,” Meyer said.


As an added boost to the BackStoppers promotion, Meyer says Schnucks will offer Vanzandt’s seasonings at the low price of 2/$5 (regularly $3.19) during the promotion.


Vanzandt’s spokesman and shareholder and Missouri State Highway Patrol Captain Kyle Marquart says, “I am excited for more people to try it.  Vanzandt’s is truly an all-purpose seasoning, and customers tell us they use it on everything from beef, chicken, pork and fish to French fries, eggs, tomatoes and popcorn.  The popcorn may be a bit of a stretch, but that’s the kind of creativity that Vanzandt’s inspires!”


Marquart says the Washington-based company was handed down to him from his parents and has a history that spans three generations and two families.  “Years ago, Franklin County resident Earnest Vanzandt Smith created a spice for a Shriners’ event; it was so successful many people urged him to sell it,” Marquart said.  “My father, Alvin “Squeaky” Marquart, distributed potato chips and agreed to help deliver Smith’s seasoning as well.  When Smith retired, he sold the business to my parents who have now passed it down to the next generation.”


Marquart says his leadership role within Troop C and with BackStoppers made for a natural tie-in for this fundraising effort, and it was only recently that he discovered another connection.  “Ironically, Ernest Smith was also employed with the Missouri State Highway Patrol’s Commercial Vehicle Enforcement,” Marquart said.


Developed in the 1970’s by Earnest Vanzandt Smith, the secret blend of Vanzandt’s All-Purpose Seasonings has been marketed by the Marquart family of Washington, Mo. for 35 years.  Vanzandt’s is now sold to select restaurants, Schnucks stores and customers in 32 states.  You will find additional information on


Started in 1959, The BackStoppers provides needed support and financial assistance to the spouses and children of all local and county police officers, firefighters, publicly-funded paramedics and EMTs and volunteer fire protection units, who have lost their lives performing their duty.


Founded in St. Louis in 1939, Schnuck Markets, Inc. operates 106 stores (including five Logli stores) and 103 pharmacies in Missouri, Illinois, Indiana, Wisconsin, Iowa, Tennessee and Mississippi.

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